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IBM

IBM Embraces Web 2.0

It’s impossible to discuss the merits of 2.0 and virtual world applications in business ventures without dabbling into IBM’s latest endeavours.

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  • Pepsi Taps into Twitter: Positive and Not-So-Positive Effects

    Pepsi is at the forefront of entrepreneurial change in relation to utilizing Twitter as a marketing scheme and direct-to-consumer tool.

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